Become a watchmaker for a day by assembling your own mechanical or automatic watch in an authentic workshop. During this unforgettable experience, you will be guided step by step by an expert instructor, who will introduce you to the technical skills of watchmaking.
Using professional tools, you will assemble the components you have chosen – case, hands, strap, dial, movement – to bring a unique watch to life.
A lasting and personal keepsake to wear with pride.

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Step into the authentic world of a micromechanics workshop and enjoy a unique experience at the heart of watchmaking expertise. Equipped with a watchmaker’s coat and tools, you’ll take your place at the workbench to uncover the secrets of a mechanical watch. Guided by a enthusiastic specialist, you’ll it in turns to carry out the steps involved in casing a pre-assembled movement. A rare and enriching immersion in a small group (1 to 5 people), to experience all the precision and meticulousness of this artisanal craft.

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Starting in May, the watchmaking brand BA111OD, in partnership with Neuchâtel Tourism and its horology-focused initiative Watch Explorer, will offer enthusiasts of fine mechanics an exclusive immersion into the universe of Time. More than just a visit, this experience will provide privileged access behind the scenes of Neuchâtel’s watchmaking world, blending heritage, craftsmanship, and unique encounters for an extraordinary journey into the heart of watchmaking excellence.

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Welcome to Watch Explorer, the Neuchâtel Tourism entity dedicated to watchmaking-related experiences.

Watch Explorer offers a whole range of experiences that open the doors of manufactures, private workshops and emblematic historic sites.

Whether you’re a long-time enthusiast or simply curious to learn more about the world of watchmaking, enjoy an immersive experience that will help you understand the secrets and challenges behind each watch. Experiences are available for all levels of interest and knowledge.

Watch Explorer activities aim to create moments of sharing and exchange between visitors and watchmakers, while preserving the cultural and historical heritage of the Pays de Neuchâtel, which has been giving the world time since 1705!

Dive into the captivating world of watchmaking!

Explore Swiss Watch is expanding its offer and is now offering a new visit to a watch manufacturer in Neuchâtel.

Every Thursday afternoon, during a 2.5 hour guided tour, discover a brand new manufacture. Dive into the heart of the Panerai watchmaking world, where innovation rhymes with precision technology.

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The fascinating world of watchmaking will reveal all its secrets to you thanks to a unique watchmaking experience in the heart of our workshops, located in the Neuchâtel region. During an introduction to watchmaking or a “build your own watch” workshop, our master watchmakers, who are both professional watchmakers and instructors, will share their passion and their expertise, as well as some entertaining anecdotes about their experience in the world of the Swiss watch industry.

Build your own watch

Introduction to the functioning of a mechanical movement

We wish you a wonderful experience!